Get the most out of your squarespace website

Get the most out of your squarespace website

Squarespace has come a long way even in the two years I have been using it. They are constantly adding functionality, unique features to make your life easier, and adding new apps to integrate with each other.

While Squarespace may be a templated website, that doesn't mean that you can't have a unique design, or have some of the same functionality as a wordpress website. You just have to open your mind to solving the problem in a different way, and looking for unique things to make your website stand out. 

7 mistakes you're making on your website

7 mistakes you're making on your website

Your website is one of the most important, if not the most important marketing piece you own. It is the home-base, virtual storefront of your business. As a result of that, you need to make sure it is working for you, and is inline with your business. 

As a web designer, and avid internet user (I can't tell you how much I read and absorb random, amazing things on the interwebs!) I am online A LOT. As a result, I see a lot of websites on a daily basis. There are website mistakes I see on a consistent basis and it makes me want to bang my head against the wall! These mistakes are such easy fixes that can improve your website experience time a gabillion (that's a real stat by the way). 

Review these seven website mistakes you're making, and put in your calendar to fix one of these a week. In just a short time, you will be on your way to a more profitable, and strategic website. 

Business Burnout: how to get out of your slump

Business Burnout: how to get out of your slump

As creatives we go through the ebbs and flows of inspiration. Sometimes it hits us like waves and we’re overwhelmed with all the great ideas. And other days it’s completely serene, with no wave in sight. 

I have been struggling a lot this past month, especially when it comes to being focused and staying motivated. Some days I just can’t do a single thing, and i’m lucky if I cross off even one thing on my to-do list. 

So how do you stay motivated and continue working on your business when all you want to do is watch Netflix or read a book?

Brand design for Making Home Base

Brand design for Making Home Base

Every client that works with me not only gets a unique and custom visual identity but also a system for how the elements work together and support each other. 

The best part of the branding process is building it out into their collateral items to create a cohesive and consistent look that not only makes them look more professional, but also makes it easier for them to use the brand after our time together. 

Today I'm revealing Making Home Base's new brand. This was a fun one for me as I also love home decor and DIY projects, just like Chelsea showcases on her blog. I'm excited to share the design process for her brand and give you a behind the scenes look at how I tackle branding projects.

My #1 business tool

My #1 business tool

I don’t like to do what everyone else does. From a young age I was fiercely independent and I wanted to feed myself long before I was ready, and dress myself in whatever way I saw fit (which was more times than not meant inside out and backwards clothing).

What does this have to do with my #1 business tool?  I like going against the grain, I like finding those small gems that no one else has discovered yet. Because of that, I searched high and low for a social media scheduling tool that I liked. 

5 elements that make an effective website

5 elements that make an effective website

Websites have a lot of moving parts, and there are different areas you need to consider before beginning the design phase. Your website is made up of content, photos, and graphic elements to keep the reader interested and complete whatever your main action is (whether that’s list building, booking a service or following you on social media). 

There are 5 main elements that every effective website needs.