she's got vision
She's Got Vision is a movement of creative women making their dreams happen in Canada. The brand represents connection, confidence, empowerment, generous, fun, and bold women.
Logo, Colours & Icons
The logo design consists of an icon where all the circles are coming together to create one shape. It goes hand in hand with the idea of creating a network and connection (in this case, women coming together to support each other and grow).
The type is bold, colourful, but also playful and not aligned perfectly (allowing for imperfection).
The icon set was a lot of fun to create! The coffee and doughnut one is my favourite. The icons were chosen from the branding foundation of community (the couch being the one to represent this fully).
The colour palette was a mix of bold and fun colours.
Branding, print materials, social media images, workbook design