Posts tagged logos for creative business owners
Understanding branding (what is and what it's not)

Branding encompasses a wide range of things and is the essence of your business. Even if you don’t have a visual style or identity in place, you still have a brand. You begin building that brand the second you start marketing yourself, working with clients and developing your services and packages. 

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Questions you need to be asking your designer

Hiring a new designer can be a little un-nerving. You’ve never worked with them before and you may be a little nervous, unsure of what to expect, or not really clear on what you’re exactly receiving at the end of it all. By asking the right questions, and expressing your concerns from the start, you will not only build a stronger relationship with your designer, but also ensure there's not confusion or disappointment. 

Just like hiring an employee, business coach, photographer, decorator etc., you should have some questions ready to make sure you’re a good fit, and that you’re receiving everything you expect to. 

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